Personalizing Culture

Personalizing Culture

The culture video has long been a staple of the ELT diet. In this article author and teacher Ben Goldstein argues for a new approach to culture in ELT, one that reflects the global English environment and a diversity of individual responses to culture and cultures.

“DLA videos are enriching precisely because they showcase voices from all over the world – Singapore, India, Ghana, Norway to name but a few – as well as reflecting the multicultural reality of many modern day cities”. To accompany Ben’s article explore this interactive map to find some of the Ready to Run videos from all over the world that explore personal views of culture

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BETTblogs: Parsnips, a protest

BETTblogs: Parsnips, a protest

Naturally, ELT consumer markets vary wildly in terms of worldview. We get it, and work hard to offer content that is considered culturally appropriate for a global audience. However, we argue that this approach is fundamentally flawed. It’s based on a one-size-fits-all method of content creation. Sure, it’s economic, but is it ethical?

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